You tell me.
My client K postet a reel I created for her to a 4 month old Instagram account that has 73 followers and 15 pieces of content with no more than a few hundred vies at the most, and it BLEW UP! No seriously
138.000 views
13 saves
8 shares
5 reposts
almost 400 comments
60 new followers
120 subscribers to her email list.
(and it did almost as well on Facebook, so it's not just Instagram)
My client L Started posting like I suggested and the first reel did:
375.00 views
673 saves
418 shares
74 reposts and more than 2000 likes
she gained more than 1000 followers from this reel alone!
(and she was flooded with requests to work with her).
She has done so many after, that are in the 100k -300k range and her most crazy one is at 741.000 views, saved 536 times and shared 1406 times.
My client C postet 15 posts I helped her create and the best part isn't that many of them had 60k - 100k+ views (and performed both on IG and FB) - and grew her list like crazy -
It's that she had her biggest sales month EVER in 4 years of having her own business.
I'm not saying this to brag, but I know people love proof and have heard numbers are sexy, so there you have them. I'm not promissing you virality. I actually never aim for that.
But I promisse you that you will see the gap and get the answer to your question "WTF is wrog with my content and what can I do to make it convert"?